Santa Barbara Student Film Festival

OVERVIEW​

Goal

• Drive participation and interest, encouraging a surge in film submissions and boosting event attendance for an unforgettable festival experience.

Outcome

• Achieved extraordinary success with 500+ impressive film submissions, an esteemed panel of Emmy award-winning judges, and a substantial turnout, making the festival a resounding success in the Santa Barbara film scene. ​

Strategy

• Curate captivating content for Facebook, Instagram, and the official film website to build excitement and engagement within the film community.

• Proactively engage with relevant Facebook groups, fostering connections with filmmakers and film enthusiasts to generate increased film submissions and event attendance.

• Skillfully edit and craft eye-catching promotional assets that effectively highlight the festival's unique offerings and attract aspiring filmmakers.